Conversion Rate Specialist

Job Type: Freelance
Job Location: Remote

 

Contract: Freelance

Offer: Hourly rate

Commitment: Full time and exclusive with GTEcom

Set up: Fully remote

Schedule: Flexible working hoursn

You will be responsible for analyzing data from Shopify to identify products that require optimization for improved CVR. You will edit product photos and GIFs, write persuasive product  descriptions, brainstorm different pricing and offers, and track optimization results through meticulous data entry. Overall, you will be responsible for enhancing the performance of Shopify  stores catering to the German market. Your expertise in driving conversion rate improvements will be crucial in maximizing sales and overall customer engagement.

What Will You Do?

  • Conduct thorough research to understand user behavior, preferences, and pain points specific to the German audience.
  • Analyze data from Shopify to identify products with potential for CVR optimization.
  • Develop data-driven strategies and actionable recommendations to optimize conversion rates at various stages of the customer journey.
  • Edit product photos and GIFs to enhance visual appeal and engagement.
  • Craft persuasive and compelling product descriptions to drive customer interest and conversions.
  • Brainstorm and propose different pricing and offer strategies to maximize sales.
  • Develop strategic initiatives to optimize AOV (Average Order Value) for clothing stores.
  • Provide guidance on website layout, content, design, and user experience enhancements to boost conversions.
  • Implement A/B testing and other relevant experiments to validate hypotheses and refine optimization strategies.
  • Keep track of optimization efforts and results through accurate data entry.
  • Monitor key performance indicators (KPIs) such as bounce rates, click-through rates, and exit rates to measure the effectiveness of implemented changes.
  • Collaborate with cross-functional teams to align optimization strategies with business objectives.
  • Continuously monitor and analyze KPIs to identify opportunities for further improvement.
  • Analyze and assess the current conversion funnel of Shopify stores targeting the German market.
  • Collaborate with the Leadership and marketing team to identify areas of improvement within the user journey.

Are You a Good Fit?

  • At least 2 years of experience as an expert direct response copywriter
  • Previous experience in running successful dropshipping stores in the German market
  • Proven track record of successful conversion rate optimization for Shopify stores targeting the German market
  • Proven track record of successfully optimizing AOV for clothing stores, demonstrating a deep understanding of industry trends, consumer behavior, and effective strategies to drive incremental sales
  • Extensive experience in e-commerce and a deep understanding of user behavior and psychology
  • Proficient in Photoshop or graphic design software for editing visuals
  • Proficiency in utilizing CRO tools and analytics platforms to gather insights and track performance
  • Solid knowledge of A/B testing methodologies and statistical analysis
  • Strong communication skills, with the ability to articulate complex concepts in a clear and understandable manner
  • Detail-oriented approach to identifying opportunities for improvement and conducting thorough analyses
  • Self-motivated and able to work independently, managing time effectively in a remote setting
  • Full-time availability dedicated exclusively to our company’s needs.

 

 

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